Have you ever wondered what it would be like to hang out with hundreds, or even thousands, of people who love the same things you do? Conventions are a way to do that, and social media conventions are on the rise. So, why should you attend?

  • Social media is evolving

While you may consider yourself an expert on the topic of social media, you need to be aware that social media and digital marketing are two rapidly changing concepts.

We are constantly seeing new networks, apps and tools that can help our campaigns, so it’s important to keep an eye on these updates and understand how they could benefit you, rather than getting stuck in your ways.

  • It’s easy to learn at an event

Attending a convention will make it easy to absorb new information from your industry. There’s no need for searching – it’ll all be right there as you enter the building!

You’ll learn new techniques from experienced professionals, which can then be applied to your own campaigns.

  • You may even gain a few contacts

By networking at a convention, you may find yourself in contact with professionals from leading brands, which may lead to collaboration and high exposure in the future.

But which convention to choose?

Your decision should depend on the area of social media you gravitate towards or utilize the most. However, there’s nothing to say you can’t attend more than one! Here are a few picks:

Social Media Strategies Summit

Las Vegas, Nevada, USA

This 3-day summit offers a new perspective on digital marketing, in addition to exploring key insights on how social media can influence corporate objectives.

It’s not only an opportunity to gain knowledge, but also to network with renowned industry professionals.

Social Media Week

New York, NY, USA

Social Media Week is essentially an exchange of ideas and insights between leading industry professionals, showing attendees how social media is changing the world of business for the better.

Social Media Week also operates in other major cities around the world, so take a look to see if your country is hosting any events.

The Big Social Media Conference

Manchester, United Kingdom

Marketers, social media experts, and business owners alike can benefit from The Big Social Media Conference. Attendees will learn about the latest news in the world of social media in addition to key strategies that are bound to result in success.

Digital Media India

New Delhi, India

Digital Media India (DMI) discusses the importance of audiences and advertisers in addition to the ways marketers can engage target groups and reach their demographics through a variety of techniques. There are also industry professionals present to talk about news, strategies and business.

DMI 2016 will be held in Hyderabad.

While many of these conventions have already taken place this year, now is the perfect time to start planning your trip, taking note of ticket release dates and organizing your budget for a successful, educational experience.

Have you ever been to a social media convention? Would you like to? Tell us about your experiences or the conventions you hope to attend in the future.