Getting more traffic to your website is probably one of your primary goals from social media marketing. Adding a call to action to the curated links you share on social media is one of the best ways to achieve this. That’s where comes into the picture. lets you add a call to action to every link you share so you can literally get conversions even by sharing curated content. This quick guide will help you understand what it is and how it works.

1. It’s a link shortener
When you look at the blogs links online, they tend to be very long (even ours are!). is at its core a link shortener. Short links are easier to copy and they allow you to write a little blurb to hook people in. also lets you add a call to action button which links users back to the website you want to be seen. By tying your website to similarly themed articles, you can increase traffic to your website.

2. But it’s so much more
Not only is a link shortener, but it’s also a tool for gathering data that can be used to judge the effectiveness of your advertisements. Its dashboard is full of data that will isolate which areas are affecting your sales. It tracks how many snips you’ve created, how many people clicked on your snips, how many people changed over to your site, how much time they spent on the links you shared and bounce rate (how many people left within 10 seconds). This data can help you understand the areas that are struggling to draw in people.

3. Personalisation
If you want to be spotted out of the crowd, you need to be noticeable and unique. And for this, is more useful than most link shorteners. On, your snips are very easy to customise. You can change the whole theme for a quick makeover or you can spend a bit of time and attention to detail to tweak your snip. You can customise the colour, domain and shortened link. You can even change the position it shows up on the shared link and (if you want) you can remove the logo. With so many options to personalise your snip, it’s sure to catch eyes and raise interests!

4. Multi-browser and website compatibility was built to connect and work with other applications in order to make it more versatile. It is compatible with Chrome, Firefox, Safari and Internet Explorer. It also connects with most social media tools including but not limited to: Hootsuite, Buffer, Sendible, Mailchimp, Twitter, Facebook and Zapier. As a result of the broad range of compatibility has with social media platforms, you can share your snips anywhere you need with ease.

5. Affordable and profitable
There are five pricing plans to choose from when starting at Free, Basic, Pro, Business and Enterprise. The free version or trial versions are both good options to start with as you learn to navigate the features. Even with just the free version you’re allowed 1,000 clicks and analytics section with email support. The free version is also compatible with all of the mentioned social sites and internet browsers. Particularly since there is a free version of, it would be a loss not to use it to boost your site’s traffic!

Do you use for getting more traffic to your website? Or is there any other tool that you prefer? We would love to discuss in comments!