An optimistic business can be developed through a solid foundation of preparation, human efficiency, and advertising. As a business owner, you might have numerous things to attend to for yourl business initiative to keep going. Having an influential social media presence is an absolute requirement for your business. What you post online defines and influences your business effectively.
In today’s technologically advanced world, most of the communication is done online for the followers and clients to see how a business is doing in the competitive market. Social media is a crucial facet for any business and demands as much attention for its effectiveness. As a busy businessman, you might not have the time to devote to your online presence leading to unattended content.
Social media development and engagement adds credibility to your company and spreads the word to the remotest areas. This is exactly why you need to understand the social media handling process that can ensure quality content and influence your business.
The social media handling services by Socinova can help you start and maintain the accurate kind of social media appearance for your business. Due to the constant competition and challenging hours of your business, negligible attention goes to social media content.That is where Socinova comes into the picture and offers a precise social media handling process to help busy entrepreneurs and small business owners to establish and cultivate a solid online personality.This way, your users and potential customers know where to look you up. It is an effective way to retain approachability and reliance without wailing away any of your precious time.
Handling social media the right way can bring good results to you, and its high time that you investigated the power of social media for your company!
Why is organising your social media handling vital?
It is a fact that getting organised helps build a clear path to success. Placing processes and workflows into place might not be an interesting or fun part of doing the work, but it’s crucial for supporting the success of everything else you do.
Call us biased, but the ideal way to get organised is with Socinova’s social media management services. Our experts offer a comprehensive solution for handling your social media marketing, from start to finish.
There’s no way you can handle multiple accounts, scheduling, workflows, and measurement without the right apps and services to get it all done. This is where Socinova comes can help. We provide end to end solutions for social media handling.
How is social media handling the key to your business’s stability?
The social media handling services offered by Socinova ensure special and indigenously generated content customised as per your business’s needs. Without fail, your online content will be posted every day on online platforms such as Facebook, Twitter, Instagram, and much more. The burden of worrying about what to post and when to post is off your shoulders and is transferred to Socinova. Our social media handling services can help your business in the following ways:
- Fresh and new content to maintain a social media profile that is arresting as well as charming.
- There is no limit on social media’s reach and therefore shows that your business has a global audience, growing your business and acting as an impetus to growth.
- Sharing quality data that helps you develop trust with your customers so that you gain a few loyal ones.
- An innovative way to inspire and involve your customers in a whole new way and grow personal interaction.
- A robust media strategy will have a positive effect on sales as it increases the overall exposure of your business.
- Moderately cheap and low-cost when compared to other advertising tools available for businesses.
Understanding what is social media handling and why it’s crucial is only half the battle. Now, you are required to put that knowledge to use and begin making decisions about your company’s social media handling.
Many small businesses simply don’t have the adequate time or resources to dedicate to effective social media handling. Uploading quality content regularly takes a lot of time and effort that some marketing teams just don’t have. Not to mention, you may not have anyone on your team with the know-how or skills required to implement effective marketing campaigns.
This is where a social media handling company comes in. A social media handling company like Socinova helps supplement your digital marketing efforts by offering expert social media services. Not only do we have the time to dedicate to implementing your marketing campaigns, but we also have the requisite skills and knowledge required to ensure that your social media efforts are a success.
Allow us at Socinova to do the complex work for you because you deserve the best out there. Check out our social media handling services to get a peek at what our social media team does on a regular basis, and read on for the details of the whole process.
Broad Benefits of Social Media Handling Services
Increase Brand Loyalty
Twitter is one of the fastest modes of receiving updates and the beauty of Twitter lies in the concept of ‘trending’ and ‘hashtags’. What people are talking about or what is ‘trending’ helps businesses greatly if they are able to project their products and services smartly, keeping all the trends in mind. Gauging with the target audience can be done very easily through this platform. Especially for newer products or services which have not been aggressively advertised as such, it is a great platform as this social network is increasingly used to discover what’s new as per 79% of Twitter users.
Treasure Brand Authority
Develop and balance social media accounts to interact with your clients and address their concerns.
Improve SEO Rankings
When a user searches about brands or products in search engines, relevant social media content about the services, brand, or products shows up. Our social media handlers precisely plan social media posts to boost SEO rankings.
How much does social media handling cost?
The cost of social media handling really depends on many factors. It depends on:
- What social media tools you select to handle your social networks
- How massive your audience currently is and how huge you want your audience to be
- Whether you hire someone in-house to handle your social media or if you outsource it to someone
- Whether you want to invest in social media advertising campaigns
- How many social media networks you want to have an active presence on
Launch your campaign ASAP - quick & hassle-free on-boarding!
- Save employee costs
- Attract more prospects
- Reach more people
- Build your brand
What do social media handlers do?
Spy on the Competition
Competition analysis is one of the starting steps in creating a marketing strategy. Social media handlers will typically look at your brand’s competition on social media to see where you can find your target audience, how well you are engaging with them currently, and what kind of sentiment you are developing with your target audiences.
From there, we as social media handlers analyse the content strategy of your competition. We also analyse any chatter about the competition using keyword searches.
Investigate and Strategise
Ultimately,the success of everything boils down to strategy. At the initial stage, we meet with you to discuss the challenges as well as identify your goals, whether you’re searching to increase brand awareness, develop a loyal fanbase, or create higher quality sales leads. After that, we research everything from strategies of your competitors to current trends to your audience’s social media habits so that we can create a well-informed plan of action. This will outline what we want to upload, when we’ll upload it, what platform will be used, and how much budget we recommend spending to promote it. We take all that data and offer it to you in a precise monthly content calendar to make sure that we are all on the same page and that the plan effortlessly integrates with all the other marketing initiatives.
Select the Best Social Networks
Most brands only target customers on top social networks like Facebook and Instagram. But what about Twitter, Snapchat, Pinterest, LinkedIn, and other social media networks?
Our social media handlers have the expertise to accurately determine which social networks to invest your time and marketing budget intor. Competitor research also helps in selecting the right social networks.
Networks that have public engagement statistics like Instagram, Pinterest, LinkedIn, Facebook, and TikTok, make it simple to see where your competitors have massive audiences and higher engagement. It gets riskier with networks like WhatsApp and Snapchat, where most of the engagement information is private between the brand and its audience.
Creation of New and Fresh SocialContent
After creating an effective strategy, we go all-in on curating fresh content for it. Content is always regarded as the joy and pride of social media. We put ourselves in the shoes of your consumers and develop engaging content based on our research.We try to create content that will resonate with them, whether it is sharing trends, offering them a great deal, or teaching them how to make their lives simpler. In addition to this, we also focus on sharing a combination of organic shots, staged photography, and user-generated pictures to maintain the balance of professional and relatable content.
Designer Hand-off
After getting the content finalised, we then provide all the materials to our graphic designers to introduce our ideas to life. With expert and professional designers on our site, we make sure that there is a unified, on-brand look and feel in everything that has your company’s name on it. With competences ranging from choosing photography to custom illustrations to video animation, the designs our team offers to the table guarantees that your brand appears polished. Attracting your audience’s eye in an oversaturated marketplace is our job; thus, we make sure to engage your users and entice them to join the community.
Scheduling/Ad Placement
After everything is developed, proofread by our grammar guru, and approved by the client, we go forward with scheduling everything out so that each post is seen by the right target audience, at the right time, in the right place, for crucial engagement opportunities. This sweet spot of platform selection and timing applies to both paid, sponsored content and organic, everyday posts. A crucial part of developing a social media following is via the use of promoting posts whether as one ad or as a part of a full-blown campaign. We make sure that you fetch the biggest bang for your buck by targeting all sponsored posts to those who are most likely to engage with it using diverse criteria like gender, geography, job titles, interests, age, etc. You wouldn’t want to promote a post on Facebook at 11 P.M. targeting senior citizens, would you?
Social Media Analytics
Social media can never turn out successful for your initiative without the information to prove it. That’s why analytics and reporting play a vital role in the entire process. By creating precise monthly and quarterly reports, we as social media handlers are able to track a variety of actions from shares to likes to clicks to purchases and everything in between. We also put in extra efforts by offering accurate facts and figures. We take the time and effort to analyse what’s working, what isn’t, and how we can utilise your time and money better to reach your goals. We fine-tune our efforts to match your specific requirements.
We combine the information provided by your website analytics and social media analytics tools to report the following:
- Growth in referral traffic to your website from each social network
- Performance for specific social media campaigns by social channel
- Increase in audience engagement on each social channel
- Growth in audience size on each social channel
- Increase in leads/conversions/sales based on referral traffic from each social channel
Monitoring Social Engagement
Once your fresh content is out in the wild, it’s going to begin driving engagement. Maybe not lots at first. Perhaps not even for a while (depending on how your strategy might be),but it’s surely going to drive results.If you’re doing good planning, managing things well, and curating the fresh content your customers desire, it’ll be an asset for your business.
Networks that have public engagement statistics like Instagram, Pinterest, LinkedIn, Facebook, and TikTok, make it simple to see where your competitors have massive audiences and higher engagement. It gets riskier with networks like WhatsApp and Snapchat, where most of the engagement information is private between the brand and its audience.
In order to prove that though, you need to have engagement monitoring and measurement processes in position.
Creating Social Media Advertising Campaigns
To boost the results of social media activities, social media handling also includes handling of social media advertising campaigns. Most social networks provide their own self-service platform for news feed advertisements that brands of any size can utilise to reach massive audiences.
Social media advertising campaigns require the creation of stunning advertising copy, video or images, and landing pages. This will ensure that your advertising budget is effectively used to entice and convert your social media audiences.
Reputation Handling
When it comes to developing a strong social media following, many brands simply schedule all the content and then forget about it. This won’t work anymore. It’s about creating an interactive community with your audience. Our main purpose is to build relationships, which positively improves your brand’s reputation. From reaching out to potential partners or influencers to answering messages, reviews, and comments, we take care of your reputation as if it were our own. By following this, we develop loyalty and trust with your target audience, so that they’ll turn to you whenever they require what you sell. This jump on the competition will ultimately lead to a growth in sales, which, at the end of the day, is typically the ultimate goal.
Handling Communications in Times of Crisis
In the event of a PR crisis for your brand, our social media handling team will be ready to handle a potential flood of incoming inquiries coming in. Based on the size of your brand’s audience, this could be a rapid response situation that needs all hands-on staff until the crisis is over.
Keeping up with Social Media Trends
Since social media changes so speedily, social media handlers must keep up to date with the latest social media trends and news on a daily basis. We as expert social media handlers at Socinova always keep up with the latest features being added to the social networks and the social media handling tools our clients use.
We keep up with the newest social networks that have launched. We also assess whether those social networks are crucial to our clients and how quickly they should be added to our clients’ social network list. And in case you wondered why social media handling costs so much, there you have it. Social media handing is a very involved process.
How do you select the best social media handling company for your brand?
Every social media handling service is unique and innovative. Its characteristics may be more or less powerful than those detailed above. Here are some pointers you must consider when reviewing social media marketing companies for your initiative:
What is your budget?
Include the monthly fees of the service handling your social media and how much you wish to spend on social media advertising so you know the overall budget you should have.
What social networks are most crucial to your business?
If you are selecting a social media handling service, you will want to make sure that they support the social networks you value most.
Is there room for development?
Sure, you may want the most cost-effective social media services you can get at the moment. But is there room for development? Can you upgrade your plan to include more social networks, more features, etc. as your business grows? While you may be tempted to go for the least expensive one, but always keep the future in mind.
What features are available at your price point?
A large number of social media handling companies list the best features on their homepage, but some of them may not be included at the price point you need. Make sure your price point covers the number of social accounts you require to handle and all of the features you want.
What do the reviewers think?
Most social media handling services have testimonials on their website, which is great. But if you want to do some more research, you can fetch reviews for many social media marketing companies from websites like Facebook, Google, and similar ratings and review sites.
Our Social Media Handling Services
Socinova is here to offer you social media handling services through which you can accomplish your marketing goals and objectives. Grow your brand presence and make it famous through our complete solution to social media marketing strategies.
YouTube Marketing Services
YouTube has become the second largest search engine in the world, next to Google. You can post your video content to this channel to help engage and connect with your potential audience. With unlimited video hosting, your business can post as much video content as you want and share through other channels.
Content is king. We're the kingmakers!
YouTube
Google My Business
Tools we use!
Here's a package we recommend:
- Facebook, Instagram, LinkedIn, Google My Business & YouTube included
- Initial campaign strategy
- 20 custom branded image posts with engaging text captions
- 2 custom branded vertical videos produced digitally with Canva
- 1 horizontal promotional videos produced via Biteable
- 3 sponsored posts on Facebook/Instagram
- Advanced ad targeting
- $60 Facebook ad spend included
- Community management (5 responses a day)
- Monthly content calendar
- Approve/edit posts before they are published
- Monthly social media analytics
- Monthly strategy consultation
- Dedicated account manager
- Relevant hashtags
- Priority unlimited chat, email & phone support
Facebook Marketing Services
Facebook is considered the leading social media platform through which you can generate more traffic to your website and develop your business. We at Socinova harness the power of Facebook like no one else. With the help of Facebook, we target those audience bases who are interested or willing to buy your services or products.
Instagram Marketing Services
Instagram is regarded as the most trending social media network amongyoungsters and a large number of people search for new things on Instagram. If your company is not present on Instagram, you surely are missing a huge opportunity. We at Socinova can help you cash on the Instagram platform by developing an inclusive marketing campaign to grow followers and increase engagement.
Twitter Marketing Services
Twitter is sure to offer your brand the required recognition because 330 million are using it on a regular basis. Build customer relationships and trust with the most engaging microblogging site via our social media handling Services. At Socinova we utilise numerous startling attributes of Twitter-like hashtags and the benefit of trending topics to reach new audiences and make them aware of your brand. We also promote your company by developing a trend that your business can use to interact with the users.
Pinterest Marketing Services
Utilise our Pinterest marketing services to sell your products and reach nearly 400 million users easily. A large amount of audience visits Pinterest in search of ideas and products. This is the perfect platform for innovative advertising.
LinkedIn Marketing Services
LinkedIn is the most well-known social media platform among 500 million professionals and decision-makers. With our social media handling services, you can easily target the educated audience of over 25 years old. Since LinkedIn is a strictly professional platform, it is easier to search for and connect with potential prospects and turn them into loyal clients.
Success Stories & Reviews
Social Media
Website
125+
New Social Posts Created
156%
Organic Website Traffic Growth
SEO
Content Marketing
50+
Leads Generated
105%
Increase in Social Engagement
Social Media
PPC
310%
Paid Website Traffic Growth
24%
Reduction In Cost Per Click
Let us handle your social media accounts for you!
We understand that it’s not always easy to develop and maintain a social media presence for your small or new business. In fact, it can be challenging to find the hours or know-how to make it happen positively. That’s where we come into the picture. When it comes to social media handling, you don’t have to do it alone. As a social media handling company, Socinova provides a range of digital marketing services from social media handling to social ad strategy and development.
Socinova offers social media content management just at 99$ a month to help busy entrepreneurs like you maintain a sturdy presence on social media so that when your readers and potential customers go looking for you, you’re always there. As a business owner, you must consistently establish your credibility, approachability, and relevance.
All our services are centered around upgrading the social media channels for clients with relevant and informative content. Relevant and informative content is vital for any business as most unfollows are due to posting irrelevant material on business pages.
Our social media management process is designed to complement your team’s efforts. We are here to help you succeed, and that’s why each client is paired with a dedicated manager.
Work together with our expert team to develop content that is high-quality, on-brand, and that your audience is going to adore. Our social media marketing solutions start at just $99. You can contact us now if you have any questions.
With our expert team behind you, there’s nowhere to go but up. Contact us today if you’re ready to take your social media marketing to the next level!