Social Media Retainers Packages

It would be best if you sit with your social media retainer service provider every month and map out the objectives of every project together. This will help you decide the exact funds required for allocating into the various sectors of the strategy and plan. 

The agreement will clearly state the time frame that it will take to achieve the monthly objectives. Please note that the social media retainer service provider will overestimate their budget a little more than it should be. This helps them provide you with an invoice at the end of every month. This will generally be less than the original amount you deposited with them. And this monthly amount is only to replenish the social media retainer service provider for the next set of jobs they have embarked upon.

The social media retainer account works as a deposit account for the service provider. Make sure that you agree with the social media retainer service provider so that even they know how best they should use the funds you set aside for them every month. The payments you make each month to your social media retainer service providers are like a top-up for them. You can always expect them to use the Clayton rule ror fund allocation in such cases.

The social media retainer account is automatically deleted at the end of every month, mainly because the service provider has already allocated the funds to the requisite sources as and when required. It then becomes necessary that you replenish this account for the coming month. They will do it in the following month only after the service provider has furnished you with an invoice for the forthcoming jobs.

A Simple 3 Step Process of Getting Started with Social Media Retainer Services

1. To start with, the social media retainer service provider will use different perspectives to understand your current marketing situation and goals. Specifically, they will provide you with:

• Strategic planning
• Prevalent communications that may be ongoing
• Creative services to enhance social media presence
• Social media and public relations perspectives

2. The social media retainer service provider will create an investment limit. You can be assured that they will never charge you more than the budget you have agreed.
3. They will always help you choose the level of interaction and commitment. And then try to work out a mutually beneficial pricing model.

You can expect the social media retainer service provider to ask you several questions to get you started. Here are a few questions that most social media retainer service providers ask their clients:

What is your plan, and who will develop and implement that plan?

The social media retainer service provider will always ask questions about your plans so that they come to understand whether you need their services to develop, implement, and run the plan or not. This also heads to give both you and the social media retainer service provider absolute clarity as to what the plans are, what further plans to formulate, who will develop which plan, who will implement the plan, and finally, who will continue running the plan.

Where exactly do you think your audience is and whether you can easily find them on the social media platform?

You can expect your potential social media retainer service provider to ask you about your target audience, where you think you can find them the most, and whether they have any idea of any alternative social media platform where more clients and audiences can be targeted. This will help the social media retainer service provider know whether the social platform you choose will benefit your business and brand. 

Once they’ve understood your views, they will undertake their surveys and research and analyze the accurate data to come back to you with specifics that will help your business perform much better and grow bigger. A social media retainer service provider’s advice is always valuable. And you can expect them to advise you impartially and without any bias as they cannot afford to lose a client like yourself. They will have to consider all the benefits for your business to generate more sales and gain more revenue. Only then can they also expect to be retained by you for a longer time.

Why do you want to get into the social media marketing methods and strategies, and what do you expect once you have reached there?

Any good social media retainer service provider will try to assess the reasons why you prefer social media marketing strategies. They will also try to find out whether your reasons are sustainable. So why does a social media retainer service provider do this? 

To ensure that your business is sustainable and your marketing strategies and plans are equally sustainable on a long-term basis, the social media retainer service provider will have to formulate plans and methods that will need to be implemented seamlessly along with various inputs and integrations so that your business grows. This cannot be expected without clarity or a crystal clear direction.

Which social media platforms are you using right now, and are they working out?

A social media retainer service provider knows that every client has a specific set of press preferences which are usually different from others. Each client also has particular likes specific to them only. You are no different. While some clients prefer certain social networks, there might be other networks that can being you results as well. A retainer agency can help you identify the right platforms and make them work for you.

We hope it is now clear what a social media retainer service is, all that goes into social media retainer services, and the justification behind the various packages that any social media retainer service provider proposes to their clients. 

If you’re ready to start with a package, simply visit our pricing page to explore the affordable packages we have!