Socinova, Author at Socinova

What Is Nostalgia Marketing & Why Is It Effective?

February 9, 2022 No Comments

All of us are familiar with the phrase ‘A blast from the past.’ That phrase informs others that the speaker has had a positive memory of something from their past. It contributes to their overall well-being and inspires them to improve their own performance. While we cannot travel back in time and change what has happened, we may be inspired by certain aspects that have made us feel good in

What is Geofencing – Location Based Marketing (Updated Guide)

February 5, 2022 No Comments

Gone are the days when marketing would revolve around producing a generic product that was generally tailored to suit the needs of a section of people. In today’s day and age, almost everyone prefers some customization or uniqueness to the kind of products tailored for them. This is why it is crucial to understand the demographics of a certain region of geography to produce the most personalized products or services.

Hardware For Social Marketers: Here’s What You Really Need

January 30, 2022 No Comments

Social media is one of the most influential marketing tools in the world right now. Effectively connecting millions of people across the globe, it has created a powerful network of consumers. To harness the power of this network, social media marketing is the most efficient way. Moreover, it can be best utilized with only a few tools! The required hardware for social media marketers is not many. Therefore, one can

How Web 3.0 is Shaping the Future of Digital Marketing

January 12, 2022 No Comments

Everyone is curious about Web 3.0. Even though a lot of articles are talking about it, there is no particular definition for the same. But we believe it will nuke digital marketing and its mediums as we know. Social media agencies and digital marketing companies crawl in the shadows to collect data about things they don’t own. These companies follow people. Using the data they collect, they can easily target

7 Challenges Social Media Marketers May Face in 2022

December 6, 2021 No Comments

2021 had been a tough and challenging year indeed. So many businesses shut down partially or completely at the end of 2020 and the start of 2021. This made all the existing businesses, including startups and small to large-scale businesses, mandatorily shift their presence on online mediums. This resulted in increased competition in the digital world regarding web design, content, SEO, and, most importantly, social media platforms. In this world

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Socinova Blog

What Is Nostalgia Marketing & Why Is It Effective?

What is Geofencing – Location Based Marketing (Updated Guide)

How Web 3.0 is Shaping the Future of Digital Marketing

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