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What is Geofencing - Location-Based Marketing (Updated Guide)

What is Geofencing – Location Based Marketing (Updated Guide)

February 5, 2022 No Comments

Gone are the days when marketing would revolve around producing a generic product that was generally tailored to suit the needs of a section of people. In today’s day and age, almost everyone prefers some customization or uniqueness to the kind of products tailored for them. This is why it is crucial to understand the demographics of a certain region of geography to produce the most personalized products or services.

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Hardware For Social Marketers

Hardware For Social Marketers: Here’s What You Really Need

January 30, 2022 No Comments

Social media is one of the most influential marketing tools in the world right now. Effectively connecting millions of people across the globe, it has created a powerful network of consumers. To harness the power of this network, social media marketing is the most efficient way. Moreover, it can be best utilized with only a few tools!  The required hardware for social media marketers is not many. Therefore, one can

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How Web 3.0 is Shaping the Future of Digital Marketing

How Web 3.0 is Shaping the Future of Digital Marketing

January 12, 2022 No Comments

Everyone is curious about Web 3.0. Even though a lot of articles are talking about it, there is no particular definition for the same. But we believe it will nuke digital marketing and its mediums as we know. Social media agencies and digital marketing companies crawl in the shadows to collect data about things they don’t own. These companies follow people. Using the data they collect, they can easily target

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7 Challenges Social Media Marketers May Face in 2022

7 Challenges Social Media Marketers May Face in 2022

December 6, 2021 No Comments

2021 had been a tough and challenging year indeed. So many businesses shut down partially or completely at the end of 2020 and the start of 2021.  This made all the existing businesses, including startups and small to large-scale businesses, mandatorily shift their presence on online mediums. This resulted in increased competition in the digital world regarding web design, content, SEO, and, most importantly, social media platforms. In this world

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7 Essential YouTube Marketing Tips for 2022

7 Essential YouTube Marketing Tips for 2022

November 6, 2021 No Comments

The digital marketing industry is growing, and new trends and  technologies are coming up almost every month. Google Updates are now a regular thing, and there is no surprise that video marketing has now become a similarly effective marketing tool for brands, companies, and individuals alike.  Videos have become the most engaging type of content. In 2021, it was reported that 86% of the businesses were using video content as

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Social Media Marketing Tips For Roofing

5 Social Media Marketing Tips For Roofing Contractors

September 14, 2021 No Comments

Social media offers roofing companies a simple and effective way to reach their target customers. From uploading photos and sharing relevant local and industry-related information, social media is ideal for roofing conytractors to build relationships and advance their brand image and awareness with clients and customers. Why is Social Media Marketing Important for Roofing Contractors? Companies who are already on social media know that it can be a useful tool for marketing

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