How Much Do Social Media Management Services Cost?

How Much Do Social Media Management Services Cost?


Are you planning to outsource your social media marketing? Do you want to know how much they cost? 

Finding a good social media content marketing agency which can provide high-quality service at an affordable price is very crucial for your business.

Getting success on social media is not only about creating engaging content but it’s also about the distribution of the content. The more people you’ll be able to reach, the more conversion you’ll get.

While creating excellent social media content, you also be consistent, ready to put all the efforts to grow your audience and communicate with them. You also have to create campaigns, analyse the insights and handle tons of other taks. All these things can consume a lot of your valuable time and energy.

So it’s a wise decision to outsource your social media marketing, as this way, you’ll be able to focus on the other important tasks for your business.

Before finding a service provider, it’s important to evaluate the cost so that it fits your budget. You should choose a social media agency which will improve your presence, provide you with high-quality content, create engagement and grow your business at an affordable price.

Social Media Marketing Service Cost

Generally, social media marketing service cost ranges between $60 to $2000 per month. The price can vary from company to company. Some may provide more service at a lesser cost.

It really depends on what you are looking for. Most companies have pricing on the basis of services that they will provide. For example, Socinova has social media marketing packages like Trial, Starter, Regular & Plus.

The Trial packages are generally for beginners who have just stepped into the world of social media marketing.

In order to know the correct price, you need to first analyse what services you need for your business. Then look at the packages that each company has provided and choose the one that is most suitable for your business.

If none of the packages fulfills your requirements, you can choose to have a custom social media marketing plan. You can mention all the types of services you need for your business and the company will provide you with a custom price according to your requirements.

Factors that Affect the Social Media Management Pricing

There are a few factors that primarily affect social media management pricing. Let’s look at some of them.

1. Features Included

The cost of the service depends on the features that you’ll be getting. A social media management package may be a combination of services like content generation, marketing, analytics, campaign management, etc.

2. Number of Social Media Platforms Covered

Some services deal with a particular platform and some deal with all the popular social media platforms. Depending on the type of your business, you should choose the platforms that suit your business model. This will help reduce the unnecessary cost.

For example, if you have a website and want to promote and gain traffic for your website then you have to focus more on Pinterest as it is specially built for this purpose. 

If you want to promote your photography skills you might consider to focus on Instagram more than any other social platforms.

3. Number of Posts Per Day

The number of posts also decide the price. The higher the number of posts the higher will be the price. Content is the king here, without having high-quality content you cannot promote your business successfully on social media.


The cost ultimately depends on the services that you need for your business. Take time to research and choose the right plan which fit your requirements. You get what you pay for!

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