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book review

(Book Review) Chanakya In Daily Life By Radhakrishnan Pillai

Reading new books is a regular part of our company culture. This book review of “Chanakya in Daily Life” is written by Titan Shardul Ranade, Social Media Executive at Socinova. The book “Chanakya in Daily Life”, written by Radhakrishnan Pillai, teaches us a lot of things which one needs to learn to tackle the daily problems in life. Before reading this review I advise that you research a bit about who Chanakya was. Being a

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TikTok Advertising For Small Businesses

(Beginner’s Guide) TikTok Advertising For Small Businesses

Strong marketing is one of the most important aspects of a successful business because eventually, marketing is what drives sales. Without marketing, one cannot expect their business to reach its highest potential. In today’s world, where Social Media has taken over the internet and is being used for all sorts of activities ranging from meeting new people to online shopping and much more, marketing cannot possibly be left out of

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Should You Hire An Employee Or Agency To Manage Your Social Media

Should You Hire An Employee Or Agency To Manage Your Social Media?

There exists a significant momentum behind companies and industries wanting to enhance the social media presence and ramp up the business results it is producing. There was a time when social media strategy was only practiced by the leading companies as an additional source of advertising and influencing. However, today social media is perceived as crucial for a flourishing business. It’s up to you to master your social media marketing

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Coronavirus: How To Tackle It As A Small Business Owner + Free Service From Socinova

Social media marketing has become one of the most important marketing strategies for businesses today. Out of 10 internet users, 7 people are active users of social media in 2020.  Facebook, Instagram, Twitter, Pinterest, YouTube, LinkedIn are some of the most popular social media platforms. With the changed customers’ mindset and technological advancement, the role of these social media tools has too changed dramatically. Today, businesses are focusing more on digital

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LinkedIn Can Help You Grow Your Business

5 Ways LinkedIn Can Help You Grow Your Business

Social media marketing has become one of the most important marketing strategies for businesses today. Out of 10 internet users, 7 people are active users of social media in 2020.  Facebook, Instagram, Twitter, Pinterest, YouTube, LinkedIn are some of the most popular social media platforms. With the changed customers’ mindset and technological advancement, the role of these social media tools has too changed dramatically. Today, businesses are focusing more on digital

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Hiring A Social Media Marketing Agency

6 Things To Look For When Hiring A Social Media Marketing Agency

Like all business owners, you probably want to attract more online customers and grow your brand’s reach. In today’s digital era of marketing, you cannot afford to stay behind your competitors. The need of having a strong and well-crafted social media marketing strategy for your business is simply unquestionable.  But, are you confused with which social media marketing agency to hire? Don’t worry, you are on the right page then. We understand

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Digital Marketing Trends In 2020

4 Digital Marketing Trends That Will Rule In 2020

Are you looking to grow your business in 2020?  Digital marketing for your business could be one of the ways to boost your business in 2020. The fast changing customers’ behaviour and technological advancement have made digital marketing more complex and challenging for businesses today.  Digital marketing is an ever-evolving field. And as an entrepreneur, you should keep the space with it. If you fail to recognize the importance of social

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Ways To Grow Your Business On Instagram

10 Simple Ways To Get More Online Reviews For Your Business

Are you looking for simple ways to get more online reviews for your business?  Getting more online reviews from your customers is a crucial part for your business success. If your business is struggling to perform and you do not have enough online customers reviews, then it is time for you to take some strategic efforts to increase that number. Why does your business need more online reviews? Nearly 90% of the

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Ways To Grow Your Business On Instagram

5 Ways To Grow Your Business On Instagram

Brands are always on the lookout for new ways to more easily and effectively connect with their target audience. Brands are slowly phasing out traditional methods in favor of digital marketing. Compared to some other marketing channels, social media marketing has helped businesses of all niches gain traction for less marketing dollars spent. Instagram is one of the platforms which has seen a meteoric rise and offers consistent growth for

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Engage Instagram Followers

How To Entice And Engage Instagram Followers

Instagram started gaining its first impression as a fun app for children and has become a major content marketing, advertising, networking and community building tool for individuals and brands. It’s one of the world’s most popular social networking sites, with more than 200 million active monthly users posting 60 million photos and 1.6 billion likes a day. Just how cool is that? The engagement rate for brands on most social

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